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*As for other funding to reduce smoking, Bloomberg Philanthropies awarded Johns Hopkins over $300 million to do more research and to support anti-smoking legislation around the world, as well as more than $100 million to the D.C.-based Campaign for Tobacco Free Kids for its anti-smoking lobbying and public education efforts. As with the government, engaging mass media education takes a back seat to the safe sinecure of research. The MSA-funded Truth campaign (formerly the American Legacy Foundation, established with $2.5 billion in settlement funds) also spends most of its budget on research, with a modest amount going for paid mass media, but with restrictions on the mention of tobacco company names and cigarette brand names. | *As for other funding to reduce smoking, Bloomberg Philanthropies awarded Johns Hopkins over $300 million to do more research and to support anti-smoking legislation around the world, as well as more than $100 million to the D.C.-based Campaign for Tobacco Free Kids for its anti-smoking lobbying and public education efforts. As with the government, engaging mass media education takes a back seat to the safe sinecure of research. The MSA-funded Truth campaign (formerly the American Legacy Foundation, established with $2.5 billion in settlement funds) also spends most of its budget on research, with a modest amount going for paid mass media, but with restrictions on the mention of tobacco company names and cigarette brand names. | ||
*By our estimate, this would put the reduction of smoking as one of the worst failures in public health. “Tobacco control advocates often proclaim that the 50% recent reduction in smoking since the first Surgeon General’s Report on Smoking and Health in 1964—from over 40% of the population then to less than 20% today—was a success,” he notes. “Given that over 50 years later the excess deaths attributed to tobacco in the United States still exceeds 500,000 per year, it would be more appropriate to call this a continuing disaster | *By our estimate, this would put the reduction of smoking as one of the worst failures in public health. “Tobacco control advocates often proclaim that the 50% recent reduction in smoking since the first Surgeon General’s Report on Smoking and Health in 1964—from over 40% of the population then to less than 20% today—was a success,” he notes. “Given that over 50 years later the excess deaths attributed to tobacco in the United States still exceeds 500,000 per year, it would be more appropriate to call this a continuing disaster | ||
*'''“If we only produce pamphlets and posters, then people will be suspicious. But if we become too visible in raising the alarm about smoking, we’d be shut down in a minute.”''' | *'''“If we only produce pamphlets and posters, then people will be suspicious. But if we become too visible in raising the alarm about smoking, we’d be shut down in a minute.”'''{{Stub}} | ||
[[Category:THR Stories]] | |||
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